Privacy Notice - Welcome to Kick It
page-template,page-template-full_width,page-template-full_width-php,page,page-id-17863,bridge-core-3.0.2,qode-page-transition-enabled,ajax_fade,page_not_loaded,,qode-child-theme-ver-1.0.0,qode-theme-ver-28.8,qode-theme-bridge,qode_header_in_grid,wpb-js-composer js-comp-ver-6.9.0,vc_responsive

Privacy Notice

Privacy Notice

Kick It Privacy Notice


1. Why do you collect my information?


Kick It (a subsidiary of Thrive Tribe) processes your information when you are referred to us (as a potential client) to check that you are eligible for our service and contact you regarding our programmes. We are your Local Smoking Cessation Service, commissioned by Kingston Upon Thames Borough Council. If you are enrolled in our service, we use your information to manage our interactions with you and record the care we provide. We use SMS, Email, Telephone and Post to contact and communicate with you.


2. Who do you get my data from?


We get your information from:
• Referral information via our various referral pathways (self-referral or from a healthcare /community professional).
• Ongoing personal data and health metrics is received from you.
• GP surgeries we work in collaboration with.
• During community events if you share data via our sign-up process.


3. How does data protection law allow you to use my data?


If you have referred yourself into our service, we would be using your data on the basis that you have initially given us consent to do so, and from there that we are providing you with a healthcare service, which by itself gives us a basis for using your data. If you have been referred by a healthcare professional, we work on the understanding that they have discussed the initial referral with you and your agreement with it being made, and once it is received by us similarly, that we are providing you with a healthcare service.


4. What information of mine do you use?


The personal data we process includes your name, date of birth, NHS number (if provided), address, your GP’s name and address, email address and phone number and gender. We also use more sensitive data including your ethnicity, economic status, health data (physical and/or mental), and any disability you may have.


5. Do you share my information with anyone?


We ask for your consent to share (your details and health outcomes) with GP Surgeries, Pharmacies and Public Health. For service users opting to use electronic cigarettes, we will share your information with our supplier, Evapo. Your information will also be shared with London South Bank University for research purposes into the effectiveness of e-cigarettes for smoking cessation.


6. Does any of my information get sent outside of the UK?




7. How long do you keep my information?


We keep your information under the NHS Records Management Code of Practice 2021. All telephone recordings will be stored for one year.


8. What about my rights under Data Protection law, how can I activate them?


Under Data Protection law you have the right to:
• Be informed how your data is used (which is what this leaflet is doing).
• Access to your information.
• Rectification of errors.
• Erasure (in certain circumstances).
• Restriction of processing (in certain circumstances)
• Objection to processing.
• Data Portability.
• Understand whether profiling or automated decision-making is being used (see Section 9).
• If you would like to request or discuss any of these, please contact our Data Asset Owner using the details at the end of this leaflet.


9. Do you use any automated decision-making or profiling on my information?




10. What do I do if I am concerned about how you are using my information?


In the first instance we would be grateful for the opportunity to respond to your concerns ourselves and hopefully sort out any issues for you. To help with this, please write to our Data Asset Owner at the following address:
Erin Kirby – Data Asset Owner


If you are not satisfied with the outcome of our support, you may take your complaint to the Information Commissioner’s Office, which regulates Data Protection. Its address is Information Commissioner’s Office Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF. It can be contacted by telephone on 0303 123 1113 or by email on

Service changes to this privacy notice   

We keep our privacy notice under regular review. This privacy notice was last updated in March 2023.


How to contact us

If you want to request information about our privacy policy you can email us ( or write to:


Information Commissioner’s Office,

Wycliffe House,

Water Lane,